98 Coast Av. is the most successful brand of its kind in Mexico, dedicated to beachwear, which focuses on strengthening family relationships through the use of the same design suitable for all members of a family.

Currently, the brand manages different stores in Life Style as a commercial strategy. This particular store is where the entire family's products are displayed in equal proportions, since Arboleda Mall in San Pedro NL is a plaza frequented mainly by adults.

The Shopping Experience (XióN Experiences) is the love and legacy that parents give to their children and it is a way to show it with clothing, proudly wearing swimsuits with unique and fun prints.

The store takes you on a visual journey saturated with colors, the textures of the garments are tactile, the aroma transports you to the beach and the products to a privileged lifestyle.

Custom-made modular furniture plays an important role, as the brand is constantly integrating new and innovative products.