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Terrasoles Point of Sale

Architectural | Interiors | Industrial | Graphic | Visual Merchandising

Terrasoles in Querétaro is a real estate development by Tierra y Armonía that redefines the mid-range home buying experience in Mexico. Our retail outlet has been meticulously designed to provide a welcoming and functional experience for both buyers and their families. We implement various retail strategies to optimize every aspect of the customer journey and ensure a unique experience.

Project DNA:

  • Children's Playroom and Games: A specially designed playroom to keep little ones entertained while their parents explore housing options. Safe and educational play equipment that promotes child development and offers peace of mind to parents.

  • Screening Rooms: Spaces dedicated to the presentation of videos and virtual tours of available properties. Equipped with state-of-the-art technology, these rooms allow visitors to visualize their future home in detail.

  • Friendly Decoration: The interior design of the point of sale is friendly and attractive, with warm colours and decorative elements that create a relaxing and welcoming atmosphere. Every corner has been designed to reflect the warmth and quality of the homes we promote.

  • Comfortable Cafe Furniture: We have implemented comfortable and stylish furniture, inspired by the relaxed atmosphere of a cafe. Visitors can enjoy a coffee while exploring the different housing options, making their visit more pleasant.

  • Eye-catching Facade: The façade of the point of sale has been designed to capture the attention of passers-by and potential buyers.

Retail Innovations and Strategies:

  • Strategic Lighting: We use strategic lighting both inside and outside to highlight key features of the point of sale and create a welcoming atmosphere during the day and night.

  • Functional and Adaptable Design:The space is designed to be functional and adaptable, allowing flexible configurations for different events and promotional activities.

  • Customer Experience: Every aspect of retail design and strategy is focused on improving the customer experience, from the first contact to the purchase decision. We implement sensory marketing techniques to create an emotional connection with visitors.

Conclusion:

At Terrasoles Querétaro, by Tierra y Armonía, we pride ourselves on offering a retail outlet that not only showcases our homes, but also provides a comprehensive and memorable experience for the entire family. Through innovative retail strategies and exceptional design, we have created a space that truly reflects the quality and warmth of our mid-range homes in Mexico.

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